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Hol interior
Project type
Branding / Website / TVC & Photo Shooting / Art Direction / Copywriting / Digital Identity / Logo Naming / Print / Signage & Wayfinding / Stationery / Strategy
Date
July 2026
Location
Hong Kong
The HOL logo features abstract stylisations of its letterforms, embodying the company’s core values while subtly integrating imagery of housing and architecture. Capable of being animated into dynamic graphics that visualise diverse housing typologies, the logo pairs with a professional, trustworthy brand colour palette to form the cornerstone of visual identity. This logo system powerfully communicates HOL studio’s agile business model and diverse housing‑construction portfolio, with the ambition to reshape public perceptions of the architecture industry.